Butlin's introduces £25 all inclusive drinks packages on a number of holidays

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All sorts of drinks are included in the deal (Image: Butlin
All sorts of drinks are included in the deal (Image: Butlin's)

Butlin's guests will soon be able to drink to their heart's and liver's content thanks to an all-inclusive alcohol package.

The holiday park has launched the all-inclusive drinks package for guests on family breaks. The deal includes cocktails, draught beers and ciders, wine, selected spirits, a range of soft drinks and Costa Coffee from ‘Proud to Serve’ venues. It’s available to book from today and will be operational at all three resorts from 15 April on family breaks.

The all inclusive drinks packages will start from £25 per adult and £10 per child per day, with under 5s going free. Families can purchase the new drinks package as a standalone or add it to a dining package. Drinks will be available from a range of venues, bars and restaurants across the three resorts – Bognor Regis, Skegness and Minehead.

The Butlin's app - B-Serve - lists prices at the holiday park's different bars. A bottle of Fontana Trebbiano is the cheapest available at the Bar Rosso and Skyline Stage at Bognor Regis, at £17.50. If you work your way through two of those in a day, then you've essentially made your money back with the all-inclusive package.

Butlin's introduces £25 all inclusive drinks packages on a number of holidays qhidddiqxkihtinvThe deal is available on family breaks (Butlin's)

An order of one strawberry Woo Woo, one Butlin's on the Beach, one pina colada and one strawberry daiquiri would set you back £27.80 without the all inclusive bundle.

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The deal is active on family breaks only and also excludes Christmas, Twixmas and New Years Eve breaks. All inclusive drinks package is not available on Big Weekender breaks.

Jon Hendry Pickup, CEO at Butlin’s said: “We’re delighted to be announcing a new All Inclusive drinks package for our family guests. With this new package families can pre-book giving peace of mind on costs, knowing drinks are sorted for the holiday. We’re very confident our all inclusive drinks package will be popular with families whether they visit resort on Showtime Term-Time Midweek breaks or during school holidays.”

It was announced in October last year that Butlin's was undergoing another big change. The iconic Butlin's Redcoats had a make-over ready for the start of the 2024 season.

The first redesign in over a decade saw the holiday park workers decked out in smart-casual garb which was designed to have a "contemporary feel while retaining the iconic look." The uniform was made using recycled fabrics and was unveiled by TV personality Stephen Mulhern, who began his career as a Redcoat in the 90s.

The launch was celebrated with a life-sized statue of the popular Britain's Got More Talent and Tricky TV presenter at Westfield Shopping Centre in his hometown of Stratford. The new-look uniform has been developed by UK brand Jermyn Street Design and was rolled out at each resort in January.

Stephen said: "To be involved in the new Redcoat uniform launch and for Butlin’s to honour me with my own statue is a very proud day for me. Working as a Redcoat in Minehead played such an important part at the start of my career and I recommend this experience as the perfect platform to anyone looking to get into the entertainment world."

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Milo Boyd

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