Nike x Tiffany & Co trainers sell out with resell sites listing them for £1k

07 March 2023 , 14:25

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The Nike x Tiffany & Co collaboration left fans disappointed (Image: Nike/Tiffany&Co)

Big brand collaborations don't come much bigger than behemoths Nike and Tiffany & Co coming together for a version of Nike's iconic Air Force 1 trainer.

Featuring Tiffany's trademark blue in the Nike swoosh tick, the Tiffany x Nike Air Force 1 "1837" trainers have other detailing such as embroidered "Tiffany's" written across the tongue and a sterling silver decal on the back.

At first fans were underwhelmed by the collaboration but for collectors and lovers of the brands, this was a much anticipated drop with a limited number of the "legendary pair" made.

Unsurprisingly, the trainers sold out almost instantly but fans have noticed they're already cropping up elsewhere online.

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Nike x Tiffany & Co trainers sell out with resell sites listing them for £1k

Fans suspect bots and resellers beat them to their purchase (Nike/Tiffany&Co)

The collaboration went live on March 7 at 8am through Nike's SNKRS app and website as fans rushed to get their hands on the rare trainers. New York shoppers could pop into Tiffany's Fifth Avenue or Soho stores to get a pair but UK fans were reliant on the app.

Originally retailing for £359.95, eagle eyed fans have spotted reseller sites flogging the limited edition trainers for over £1k.

Popular UK based sneaker retailer The Sole Supplier listed three separate reselling sites with the collaboration, all for a minimum of £1,403, over £1k more than the original retail price.

These reselling sites appear to have multiple sizes of the trainers, despite Nike's limit of one per customer, which has lead fans to suggest they used bots to get around Nike's raffle system and purchase large batches of the trainers - of which only 1,837 were made in tribute to the year Tiffany's was founded.

One disappointed customer tweeted: "What f’s me off is several sites are now selling Nike x Tiffany for between £1,267 and £2,325. Come on Nike sort it out, if I start to buy theatre tickets I have 10 mins to complete the transaction and they are held for me, the tech is out there!"

There were a limited number of trainers made for the public to buy (Nike/Tiffany&Co)

Some also complained that at point of purchase, the website glitched and booted them out or removed trainers from their cart, causing them to miss out on the exclusive pair.

For fans who were left disappointed by this batch could be in for a treat as Erling Haarland, striker for Manchester City, posted a snap of himself wearing some Air Force 1s that looked to be the inverse of the Tiffany collaboration.

The all over Tiffany blue is complimented with a black Nike swoosh, although this could be exclusive for Nike ambassadors as Haarland is rumoured to have signed a deal with the sports brand.

Collectors can still get their hands on the sterling silver accessories that came as part of the collaboration, including a silver shoe horn that retails for $425 - although these don't appear to be available in the UK.