Europe's 'booziest city' is packed with night clubs and has pints under £2
The booziest city in the world is a land of heavy drinkers, £1.92 beers and an incredibly high density of clubs.
If you are desperate to toss Dry January to the curb and get back off the wagon, then you could do worse than booking a trip to Prague. The Czechia capital has an impressive number of nightlife establishments per capita, being beaten by only Las Vegas and New Orleans in global rankings compiled based on World Data Bank, Tripadvisor, and Numbeo figures.
A pint of beer can be ordered for £1.92 - a third of the price in London and Dublin. As many as 18.8% of all Tripadvisor 'things to do' in the city are typically boozy, late-night activities. While you don’t have to drink when visiting Prague, but its bustling evening roster might be too hard to resist, according to Holidu.
For those looking to avoid alcohol on holiday, Czechia is not the place. In fact, the country consumes the most booze per capita of any in the study (and the world) at 14.45 litres of pure alcohol per year. Bear in mind that one pint of beer at an average 5% ABV only has an alcohol content of around 0.03 litres according to data, so that’s around 481 beers a year per person.
Prague has been named Europe's booziest city (Getty Images)The prospect of a sodden holiday on the Continent is one that is less tempting for many people in the UK now than at any time in recent British history. As many as a quarter of Brits are now shunning alcohol according to YouGov data, and Gen Zers are reigning as the ‘most sober generation’ - with 39% of 18 to 24-year-olds not currently consuming any booze at all.
'I stopped drinking booze on dates and it made life much more exciting'
Recent research conducted by Heineken 0.0 has highlighted that Gen Z’s alcohol consumption has dropped by 25% over the last four years.
Consultant counselling psychologist Dr Ritz Birah said: “I think that there has been a rise in people adopting a more sober-curious lifestyle as people educate themselves more on the impact of alcohol on the brain and body.
"They are becoming more self-reflective and thinking about the consequences of alcohol cognitively, emotionally and behaviourally. For example, a theme that often comes up with my clients is the potential for a wasted day and how pointless a person can feel from consuming alcohol.”
If you don't count yourself in that dry-category, then perhaps a holiday to Dublin is in order. Home of Guinness, Ireland’s capital is also up there with the booziest holiday destinations. One of the main reasons is that it’s hard not to be influenced by the Irish, considering that as many as 81.3% of its population consume alcohol – the highest percentage of any country in the study. However, the average price of beer is not too cheap, with the city's average pint costing £5.59.
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However, these prices aren’t enough to stop some people from getting on the sauce, with almost half of Irish alcohol drinkers having had a heavy session in the last month. The city is well-regarded as a boozy destination, with one of its top attractions, The Guinness Storehouse, seeing more than 1.1 million visitors in 2022.
Another destination that is not recommended as a destination for a sober holiday is Berlin. As many as four in five Germans drink alcohol, and of these, almost half admitted to having a ‘heavy session’ in the last thirty days. If you want to keep sober and find it hard to not be influenced by those around you, maybe avoid the German capital.
You can check out the full rankings on holidu.co.uk.
- Always drink responsibly. Find out more at drinkaware.co.uk
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