Sweet Italian song behind 2023 John Lewis Xmas ad which contains only five words
Only five words in Italian are needed for the backdrop of this year's John Lewis Christmas advert song.
The festive season has officially begun today with the release of the ad - this year featuring a Venus flytrap called Snapper. Opera legend Andrea Bocelli provides solid vocals for the upbeat tune, with Italian lyrics "La Vita e una festa" which translates to "Life is a celebration". The song is called Festa, which means celebration, and is written and produced by Le Feste Antonacci specifically for the John Lewis advert. The advert is based on celebrating how Christmas traditions have changed over the years and how they vary from home to home.
The advert features Snapper the Venus flytrap (John Lewis)A proportion of the proceeds from the charity single are set to go to John Lewis’ charity partners to help care experienced young people and families in need. The ad is inspired by the changing ways the nation now celebrates and shows how unexpected plans can still lead to a good Christmas together.
The advert is based around young boy who asks his Gran if he can buy a grow your own Christmas tree kit - however, not all goes to plan. Instead, it turns out to be a Venus flytrap named Snapper, who brings an unexpected twist to Christmas.
The plant, which the boy has grown since just being a seed, soon causes some chaos due to wanting to join in on the fun of Christmas. But, there comes a tear jerking moment when Snapper grows too big for the living room and is cast out into the cold.
I went to John Lewis to look at the Christmas range and I now feel so festive
However, this doesn't last long as he is embraced back into family life with them embracing that they have a non-traditional Christmas tree. Charlotte Lock, Customer Director for John Lewis, said: "We are a nation that loves the traditions of Christmas - from classic traditions like pantos and putting up the tree to evolving new ones like crafting our own presents and Zoom get-togethers.
"Many of us have our own unique festive traditions and that makes them even more special. The film celebrates themes of family and evolving traditions and shows that a 'perfect' Christmas is finding joy together with loved ones, whatever your traditions."
Talking about taking part in the special advert, Andrea Bocelli said: "I am delighted to take part in this wonderful and unique tradition of Christmas storytelling. It is very special for me given the great support this will bring to both the John Lewis and Andrea Bocelli foundations. Joy to all of your worlds this Christmas!"
The soundtrack will be released in longer form as a charity single with a proportion of the proceeds from the sale of the single going to the John Lewis Partnership’s Building Happier Futures charities, which help care experienced young people and families in need.
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