Shark launch SmoothStyle and SpeedStyle with Global Ambassador Chris Appleton

01 September 2023 , 10:06

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One of the latest launches from Shark is the SmoothStyle - a heater comb that not only straightens your hair, but smoothes too! (Image: Shark Smooth Style)

We all want salon worthy hair, right? I mean there’s no better feeling than big, bouncy hair, like you’ve just left the hairdressers. Well Shark Beauty is making that happen, as they’ve just announced the latest innovations in haircare - along with signing Chris Appleton as their Global Ambassador, and if he’s good enough for Kim Kardashian and JLo, he’s good enough for SharkNinja (and us!).

Ready to revolutionise your morning routine, Shark Beauty will release the Shark SpeedStyle, which is the market’s lightest leading digital hair dryer and Shark SmoothStyle, a heated comb straightener and smoother.

These exciting new hair stylers join the viral Shark FlexStyle as part of the family - designed to enhance your natural beauty, and ensure everyone has access to salon quality hair, from the comfort of your own home. Best of all? They can be used on any hair type and texture too - how cool is that?

We love the angle of the new Shark SpeedStyle - and are obsessed with the flyaway taming attachment

Neil Shah, Chief Commercial Officer at SharkNinja said: “We’re thrilled to build on the incredible momentum of Shark FlexStyle and expand our presence in the beauty space with the launch of these two innovative products and the partnership announcement of Chris Appleton. Chris is the perfect partner to bring to life for our customers how Shark Beauty tools can help them look and feel like the best versions of themselves without stepping foot in a salon.”

So what’s the difference between SpeedStyle and SmoothStyle we hear you ask? Well as the lightest leading hair dryer, Shark SpeedStyle has been designed to quickly take hair from wet, to dry, to styled - all with a glossy finish in minutes. Not to mention your hair will experience zero heat damage too. You can easily switch between three different functions, with a range of attachable accessories available. We’re particularly obsessed with the RapidGloss™ Finisher, which collects and smooths flyaways in a flash.

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As for the SmoothStyle Heated Comb Straightener and Smoother? Well that’s been created to straighten and smooth hair in one go. Thanks to the heated comb technology, it transforms your hair without heat damage or adding additional frizz - so you can achieve voluminous buttery soft straight hair, finished with those perfectly curved ends. Using dual modes, Shark SmoothStyle can be used on wet and dry hair, making it the perfect everyday tool. I mean, would you really expect anything less from the global tech brand? No, we didn’t think so either…

Now sadly we have to wait a little longer for these to be launched, but fear not as the FlexStyler is currently available - or we’ve found a range of similar products that you can get your hands on right now. DryBar, Amika, ghd, BaByliss and Revlon all have heated stylers that will take your hair from 'wah' to 'wow' in minutes - so what are you waiting for?

Sarah Bradbury