What Taylor Swift really said to Travis Kelce on pitch after win for Super Bowl

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BALTIMORE, MARYLAND - JANUARY 28: Travis Kelce #87 of the Kansas City Chiefs celebrates with Taylor Swift after a 17-10 victory against the Baltimore Ravens in the AFC Championship Game at M&T Bank Stadium on January 28, 2024 in Baltimore, Maryland. (Photo by Patrick Smith/Getty Images)
BALTIMORE, MARYLAND - JANUARY 28: Travis Kelce #87 of the Kansas City Chiefs celebrates with Taylor Swift after a 17-10 victory against the Baltimore Ravens in the AFC Championship Game at M&T Bank Stadium on January 28, 2024 in Baltimore, Maryland. (Photo by Patrick Smith/Getty Images)

Taylor Swift has been supporting her boyfriend Travis Kelce during his NFL games in recent weeks - and yesterday's match was no exception.

The pop superstar, who has been dating Kelce since last September, has become a regular fixture at Kansas City Chiefs games, with fans looking forward to her appearances. Last night, the team won in the AFC Championship against the Baltimore Ravens at M&T Bank Stadium in Baltimore, Maryland, reaching the Super Bowl Super Bowl LVIII in Las Vegas.

After the game, Taylor celebrated with her boyfriend on the field, and he whispered a loving comment to her. Lip reader Jeremy Freeman told The Mirror that Travis, who was excited for the victory, hugged and kissed Taylor before telling his dad: "Papa, what's up big guy?" Sounding excited, he then said: "Las Vegas, here we go baby! Woohoo!"

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What Taylor Swift really said to Travis Kelce on pitch after win for Super Bowl eiqrriqqtiqtrinvTravis Kelce celebrates with Taylor Swift after a 17-10 victory against the Baltimore Ravens in the AFC Championship Game (Getty Images)

A relieved Travis then said: "Oh man, that was crazy." He then hugged his girlfriend, saying: "What's up sweetie, where were you guys at?" Taylor said "well done" before pointing at the area where they were sitting.

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Mr Freeman said that as Travis smiled and stared into Taylor's eyes, she told him: "Brilliant, I love you." They then shared another kiss in front of the cameras and the crowd who had gathered to congratulate the player.

Fans were loving the sweet interaction, with one person commenting: "Seriously. They are the cutest." Another agreed: "Literally the cutest thing ever!!!!" while a third person added a row of crying face emojis.

With the Chiefs beating the Ravens, they will now be playing at their fourth Super Bowl in just five seasons. Travis played a vital role in the victory, making 11 catches for 116 yards, including the first touchdown of the game.

It is currently unclear if Taylor will head out to Las Vegas to support Travis at the Super Bowl, but it seems likely. Despite being busy with her Eras Tour, she has barely missed a game since the pair went public with their romance.

The singer has a concert scheduled in Tokyo the night before the Super Bowl, but the show will finish around 10pm local time, which is 5am in Las Vegas. With a 12-hour flight from Tokyo to Las Vegas, Taylor could land with plenty of time before kick-off.

What Taylor Swift really said to Travis Kelce on pitch after win for Super BowlTravis called Taylor 'sweetie' (Getty Images)
What Taylor Swift really said to Travis Kelce on pitch after win for Super BowlThe couple were both excited after the game (Getty Images)

Taylor watched last night's game alongside Brittany Mahomes, Keleigh Sperry and Cara Delevingne. The pals cheered on the Chiefs from a VIP suite at M&T Bank Stadium in Baltimore. Taylor was caught on camera screaming and cheering for her boyfriend.

According to Front Office Sports, Swift has generated a whopping brand value of $331.5 million (£260m) for both the Chiefs and the NFL. This massive figure was calculated from September 24, 2023, to January 22, after the Chiefs' victory over the Buffalo Bills.

Swift attended her first game in September when the Chiefs triumphed over the Chicago Bears in Week 3. Since then, her influence has remained strong. The report reveals that the staggering $331.5 million figure is worked out from mentions of Swift in print, digital, radio, TV, highlights, and social media posts. After collecting this data, researchers from Apex Marketing Group calculated the equivalent dollar value for each mention based on impressions and impact.

What Taylor Swift really said to Travis Kelce on pitch after win for Super BowlTaylor and Travis at M&T Bank Stadium in Baltimore, Maryland, last night (Getty Images)

Apex found that online news and digital content contributed the most to this figure. However, back in mid-October, their estimate was at $166 million. Swift's hypothetical brand has doubled since then, and she's also boosted the profiles of Travis, his brother Jason, and even the Chiefs.

Taylor Swift's loyal fan base seems to be having a positive impact on the NFL, with a 9% rise in female viewers since last season. The demand for Travis Kelce jerseys has also skyrocketed by 400% since his relationship with Swift was confirmed.

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Chiara Fiorillo

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