'My millionaire baby paid for our flights to LA - she's an online star'

27 October 2023 , 08:52

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The baby has earned one million Reals ($19,200 or £162,700) through online promotions. (Image: Getty Images/Westend61)

A 'millionaire baby' has flown her parents from Brazil to Los Angeles after landing several huge social media brand deals. It comes as the tiny influencer, Lua Di Felice, surpasses two million followers on Instagram- inching ever closer to that amassed by her Brazilian blogger mum Viih Tube, 23.

Viih, who has nearly 40 million followers on Instagram, manages Lua's account and has asked fans for travel tips before the long flight. She said: "We're going to LA. I welcome tips on what to do with a baby there.

"I want tips from those who have already travelled with a baby on a plane for hours like this. I'm afraid she won't sleep, just cry, stress, that sort of thing." But it would seem Viih had nothing to worry about, as she later told her fans: "My daughter is a princess, everything was perfect."

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Some of their followers were not too happy with the news Lua, at less than a year old, had managed to make it overseas before they did. One person said: "She's been travelling since she was six months and I've never even left Brazil." Another wrote: "I want to be a rich six-month-old baby."

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The little one - whose Instagram handle is @pequenalua, which translates to "little moon" - has already promoted a number of major brands including Natura, Pampers, and Beep Saude. Lua's mum previously revealed her little one had earned one million Reals ($19,200 or £162,700) through online promotions.

"It worries me, but it comforts me too." According to educational institution Alana Institute, "artistic child labour" is allowed in Brazil, as long as protections such as educational and psychological assistance and working day limits are put in place.

She made it clear to her legions of fans that her baby's money was exactly that - her baby's money. The blogger said: "Yesterday I told you that all the money that Lua participates in advertising with me goes to her account. A lot of people said, 'Wow, really?' And so, I know that not all parents do this, but it is the right thing to do.

Viih explained she was legally required to keep money earned for advertising which featured Lua in Lua's bank account. She said: "How am I going to explain this to my daughter when she has discernment? Where did this money come from? I'll show her that it was from work, but I will have to have financial education for my daughter because she will already be born with many privileges.

Valerie Browne