All news on the topic: Colgate-Palmolive Company

A wild theory claims that there are 'secret codes' hidden on tubes of toothpaste which only 'elite' people know about - and now dental experts have had their say

Shoppers were quick to criticise the cost with many calling it "a joke" and "ridiculous" and others said the toothpaste brand and Tesco were "clearly profiteering here"