Rita Ora and Primark launch new clothing range and this is everything I’m buying
Fashionistas listen up as this Tuesday, 19th September, Rita Ora’s collection with Primark will finally be available to purchase from stores - and we couldn’t be more excited. Yes the international fashion retailer has teamed up with the global superstar and style icon to launch a new, multi-season fashion collaboration which will allow Primark customers to shop her famous style for less!
Everything has been designed to become the perfect wardrobe staples, that can be loved, worn and shared season after season – a theme which will run throughout the 'Hot Right Now' singer's partnership with Primark. The collaboration fuses Rita’s love of fashion with Primark’s 50+ year history of providing quality essentials and the latest trends at the very best value on the high street. I mean, what more could we want from Primark and Rita!?
Trust us when we say, you won't want to miss out on this collection from Rita Ora x PrimarkOur fashion expert Bethan Shufflebotham managed to get her hands on the pieces before the official launch - so read on to what she thought, and what she’ll be buying come Tuesday - not to mention an exclusive sneak peek as to what’s to come in November, hello party season pieces!
“If there’s one trend that has me in a chokehold this year it’s the waistcoat. Frankie Bridge is rocking it, Rochelle Humes is owning it, and Rita Ora’s tailored pieces in this collab are slaying it. This creamy oat milk shade is one that will work for everyone and I love how you can pair the waistcoat with jeans and skirts, but also wear it open over midi dresses. But if you’re cultivating a capsule wardrobe, Rita has you covered, with a matching blazer, shorts and these wide leg trousers so you can mix and match to your hearts content. There’s at least 10 combinations I can think of wearing these four pieces together and separately, really making your wardrobe do the work for you. Oh and this brown shoulder bag? It’s giving Prada Cleo and I need it.”
We are seeing waistcoats and suiting EVERYWHERE! “Denim midi skirts is another trend I’ve fallen hard for this year. I’ve already got one from Emily Atack’s New Look edit, but this one could well find itself in my wardrobe too. I adore the panelling on it, and the darker wash gives it those cosy autumn vibes, especially when paired with a long boot like these oh-so-in-style cowboy babes. And can we talk about the detail on this knit? The black stitching really elevates this piece making it look way more spenny than it is, perfect for those looking to update their wardrobe on a budget.”
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We can't resist a snuggly sweater “This TRENCH. My life, autumn 2023 is the year of the chocolate coloured jacket - especially after River Island’s leather number sold out in the blink of an eye. I’ll be heading straight to my local store on Tuesday to snag this for myself. Having tried it on, too, it feels super premium, the 10/12 was roomy enough to wear a jumper under (I’m usually a 10), and the detail is dreamy. It’s literally screaming quiet luxury - obsessed isn’t even the word.”
Sorry but this faux leather trench is just what we need next season!“If a cropped jacket is more your vibe, this aviator is beautiful. The texture of the faux leather is so convincing and the shearing is super soft. Love the belt detail, too. I’m thinking this with a mini skirt, the slouchy boots and this white croc print bag - it’s so celeb inspired without the expensive price tag. And if you thought the Uniqlo crossbody was a Tardis? This bag fits everything but the kitchen sink inside.”
Rita wasn't messing around when she created this collection“Looking ahead to Christmas party season, this black mesh dress with floral design is the ultimate slinky piece to add to your wardrobe. With these designer inspired heels and glitzy earrings, it’s perfect for standing at the bar sipping on a glass of fizz. But equally, I think it can easily be dressed down with a blazer and trainers for a smart casual vibe, or throw a knit over and wear it as a midaxi skirt. One piece worn three ways - girl math makes it basically free, right?”
This dress is part of Rita's second drop, that's coming in November“Finally, the most effortlessly chic cargo trousers will be available to shop in November and I'm already dreaming about them, I’m not convinced I can wait that long! Made in an ultra-soft satin material, these will likely replace your favourite jeans and are easily dressed up or down no matter what is in your social calendar. I love them with this glitzy blazer and strappy shoes for Christmas party season.”
More gorgeous pieces you can expect in November!Now if you’re panicking that everything will run out before you’ve had chance to nip down to your local Primarni on your lunch break, fear not as the high street retailer will now be trialling Click + Collect on womenswear from next week!
The trial is currently limited to just kids’ and nursery ranges, in 57 stores across Greater London, the North West of England and North Wales - but will expand to include Primark’s biggest category from Wednesday, 13 September, which is just after Rita’s launch!
Primark’s Click + Collect trial launched last November offering an extensive range of Primark’s kids’ and nursery products in 25 stores in the North West, North Wales and parts of Yorkshire, and rolled out to a further 32 stores in Greater London in July.
After browsing online and adding items to a virtual shopping basket, customers can choose a day to collect, up to eight days ahead, from their chosen store. Orders will be available for collection from two days after they have been placed with a £10 minimum order value and no delivery charge.
If this exciting new collection doesn’t get your fashion taste-buds tingling, fear not as Sienna Miller is the face of her new range at Marks & Spencer - plus model and all round icon Naomi Campbell has also created a range with PrettyLittleThing. Wow, talk about a week of exciting collabs, right?
So what are you waiting for? What do you think of Bethan’s picks for Rita Ora x Primark? Will you be rushing into store or Click + Collecting your Primark purchases? Let us know your thoughts in the comments section below.
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