Jason Manford defends Catherine Tyldesley over cake row as cringe tweet surfaces

05 August 2023 , 07:58

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Jason Manford defends Catherine Tyldesley over cake row as cringe tweet surfaces

Jason Manford has stuck up for Catherine Tyldesley in the wake of the 'cake gate' drama.

The Coronation Street star, 39, hit the headlines after a party planner acting on her behalf was accused of asking for free birthday cakes in return for social media exposure.

Catherine, who claims she had no idea about the request, has since dubbed the viral story 'cake gate' and now her pal Jason, who starred in BBC's Scarborough with the actress, has defended her. Taking to Facebook sharing a snap of himself enjoying a cup of tea dressed as a lion for The Wizard Of Oz musical, he wrote: "What's this? A local business asking a celeb to plug their business for free online. One of several requests we get asked a day. More than happy to help out the @thesoho_hotel and tell everyone to get down there and enjoy their yummy Wizard Of Oz afternoon tea!

Jason Manford has stuck up for Catherine Tyldesley in the wake of the 'cake gate' drama

Catherine said she 'hopes the cake lady got the exposure she was craving'

"It's a weird old business showbiz, a reciprocal, symbiotic relationship has flourished online where business and celebs/influencers have become entwined into helping each other out, often for free, simply to share and promote one another. Often for free stuff!!!If either a business or a celeb ever don't want to do it, a simple no thank you will suffice from either party. No witch hunt, no calling people out. Just an unwritten code. Show love. Show respect. #peaceout (Also the cakes were genuinely delicious)."

Catherine took to social media saying party planners NVRLAND have been "misrepresented" in 'cake gate', adding she hopes the "cake lady got the exposure she was craving". However, eagle-eyed fans have spotted the mum-of-two has asked for 'cheap cakes' before. Taking to Twitter, Catherine wrote: "Can anyone recommend a good cake maker in Manchester?? Not too expensive."

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In response to the tweet the actress sent in 2013, one of her followers cheekily replied: "There's a lass in Leeds, best get on her good side now, she'll be fuming with you in 10 years time," they quipped. While another mocked: "Cake beg."

Leeds-based NVRLAND claimed their email asking for a sizeable cake order for a 'celebrity's 40th birthday' had been "completely misconstrued". Founder Victoria Eames said: "NVRLND contacted Three Little Birds Bakery to offer them the opportunity to collaborate with one of our clients to cater for a party.

"As part of the collaboration, our client would cover all of Three Little Birds Bakery’s expenses and costs in exchange for social media content and local and national exposure for their business. To confirm, NVRLND are also retained on the same expenses-only basis."

However, Three Little Birds' viral email reply to NVRLND's request read: "I’m so sorry to hear that your client has fallen on such hard times they can’t afford to pay small businesses their products. Unfortunately as my mortgage provider doesn’t take payment 'in the form of promotion on their socials', and my staff can’t feed their kids with exposure on Instagram, I’ll have to decline your very generous offer."

Victoria Johns