Energy firm launches new loyalty scheme with rewards points and free electricity

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Octopus Energy has launches its new Octoplus scheme (Image: Getty Images/iStockphoto)
Octopus Energy has launches its new Octoplus scheme (Image: Getty Images/iStockphoto)

Octopus Energy has launched a new loyalty scheme which will allow you to build up points to get money off your bill.

The new rewards programme is called “Octoplus” and it allows customers to collect “Octopoints” when completing certain tasks. The energy firm says 800 Octopoints are worth £1.

You can turn Octopoints into account credit, but there are plans to introduce more “exciting rewards” in the future, with Octopus teasing that you’ll be able to exchange them for food and entertainment items, including cinema tickets. You’ll be rewarded with Octopoints for taking part in “Saving Sessions” where you’re encouraged for using less electricity during the busiest times of the day.

Customers will earn between 800 and 1,000 Octopoints per session by taking part. You also get points for spinning Octopus’ Wheel of Fortune, or by referring a friend to switch to Octopus.

Octopus will also email customers to say when they can use electricity for free during off-peak periods. Customers will pay for any energy used and then have it credited back to their account after. You’ll need to opt in once Octopus has emailed you to say when the free-electricity period is running.

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To sign up to Octoplus, you’ll need to have a smart meter that takes readings every 30 minutes and pay for your energy by direct debit. Visit the Octopus website for more information.

Rebecca Dibb-Simkin, Chief Product Officer at Octopus Energy, said: “Our customers have been so passionate about earning Octopoints through our previous demand flexibility schemes that we’re very excited to give them even more ways to do so. With Octoplus, our savviest customers can now make their Octopoints go even further, converting them into brilliant prizes, merchandise and soon even more rewards through trusted partners.”

It comes after Shell agreed to sell its home energy business with two million customers to Octopus. It means Octopus will have nearly 6.5 million household customers in the UK.

The news comes after Shell confirmed it was looking for a buyer back in June this year. Meanwhile, Octopus recently completed the transfer of 1.5 million Bulb customers in just six months.

Greg Jackson, CEO and founder of Octopus Energy Group, said: “Following a stringent process, we are pleased to be acquiring Shell Energy Retail in the UK and Germany. Octopus has proven that it delivers game-changing service whilst innovating and investing relentlessly towards a cheaper cleaner energy system. Our commitment to customers is paramount and we will do whatever it takes to deliver the Octopus promise when we welcome these new customers too.”

Levi Winchester

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