09 February 2023 , 14:09
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Running your own business is no easy task, so you can imagine the heartbreak one woman must have felt after nobody bought anything from her market stall.
The artist behind Hertfordshire-based Willy Niilly set up a stall for her business at London's Old Spitalfields Market.
But she was left disappointed when she saw little return for her efforts, as she explained in a TikTok sharing her upset. In a short from @willyniilly during the afternoon, the creator revealed she'd yet to make any sales.
"When it's 2pm at your first market stall, and no one has bought anything," she wrote.
Her caption added: "Brb packing up and running - that smile is fake", before she posted #fail.
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Fortunately, commenters were quick to console the woman and praise her creativity, and the business owner has since received more orders than ever before after her video went viral on the platform.
Following her initial post, which has since racked up over 800,000 views, the woman shared an update thanking social media users for their support and generosity.
"I just wanted to say thank you so much for the kindness and love on my last video. I've been overwhelmed with happiness," she said.
In a separate video, she revealed she has 'never had this many orders before'.
Before Christmas, another crafter found herself overwhelmed by the support she received from strangers after her daughter posted online about her handmade festive decorations.
After seeing how disappointed her hard-working mum was left when nobody bought anything from her stall at a different market, the daughter found herself in tears. Thankfully, help soon came from an unexpected place and right in time for the holiday.
The daughter's video about her mum's struggle drove shoppers to her website, and the creator had to restock her virtual shop after customers sold out her products.