04 July 2023 , 23:01
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Once again, Aldi has been named the UK's cheapest supermarket by the consumer champions over at Which?
This is the thirteenth month in a row the budget chain has taken Which?'s cheapest supermarket crown.
The price of a basket of 40 goods from Aldi came to £75.25 at the discount supermarket in June.
This was £16.55 or 22% cheaper than the most expensive store, Waitrose, which had a basket price of £91.80 for the same shop.
Second place was taken by Lidl who missed out on the top spot once again by £1.93 with a basket price of £77.18.
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Asda was the third cheapest (£82.55), followed by Tesco (£82.67), Sainsbury's (£83.46), Morrisons (£85.98), and then Ocado (£89.20).
Which? also compared the cost of a larger trolley of 134 items which includes the original 42 products from the basket comparison plus 92 more.
These items included a larger number of branded items, such as Andrex toilet paper and Cathedral City cheese.
This listing did not include the discount supermarkets Aldi and Lidl, as they do not always stock some of these products.
For the bigger shop, Asda was the cheapest once again for the larger trolley comparison with a price of £333.16 in June.
Asda has managed to hold onto this title since January 2020.
Morrisons took second place with a trolley price of £343.41, Tesco came third with an overall price of £353.37, Sainsbury's fourth at £356.15, and Ocado fifth at £359.19
Waitrose was again the most expensive supermarket chain with a trolley price of £369.89.
Which? described this as being an "eye-watering difference" of £36.73 or 11% compared with Asda.
Ele Clark, retail editor at Which? said: “Millions of people are struggling during the worst cost of living crisis in decades, and Which?’s research shows why many shoppers are turning to discounters like Aldi and Lidl.
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“Which? believes that supermarkets are currently falling short when it comes to helping shoppers.
"They have a responsibility to ensure everyone has easy access to basic, affordable food ranges at a store near them, and to provide transparent and comparable pricing so people can easily work out which products offer the best value.”
Which? noted that it found that whilst "good practice" existed many of the major supermarket chains had not done enough to support customers during the cost of living crisis.
To do better, Which? says supermarkets need to ensure that their budget ranges are stocked at their smaller convenience stores.
Retailers also need to ensure that unit pricing is clear so that customers can easily work out the best value products - this also includes providing unit pricing on loyalty card prices.
Cheapest supermarkets for basket of 42 items
- Aldi - £75.25
- Lidl - £77.18
Asda - £82.55
- Tesco - £82.67 (excluding Clubcard Prices)
- Sainsbury's - £83.46
- Morrisons - £85.98
- Ocado - £89.20
- Waitrose - £91.80
Cheapest supermarkets for larger trolley of 134 items
- Asda - £333.16
Morrisons - £377.81
- Tesco - £53.37 (excluding Clubcard Prices)
Sainsbury's - £356.15
- Ocado - £359.19
- Waitrose - £369.89