12 February 2024 , 03:39
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Ben Affleck and Jennifer Lopez revived their Dunkin Donuts ambassadorship with a hilarious Super Bowl advertisement.
This time, the pair were joined by Matt Damon, Tom Brady, and Jack Harlow as Ben forms a little boyband. The moment comes as part of a saga with Ben clearly on a quest to become the next superstar as, during an ad at the Grammys, he asked for TikToker Charli D’Amelio's help. By the Super Bowl, the plot thickened.
His wife JLo started the latest ad in the recording studio, popping a quick Dunkin product placement and hanging out with rapper Fat Joe. That's when Jack gives Ben a warning in another scene, saying: "I don't think you should do this."
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JLo was trying to work in the recording studioJack's appearance was a call back to another advertisement where the musician acted as a voice of reason for Ben. Fans may remember that in 2023, the Ben and Jennifer also appeared in a Dunkin Super Bowl ad where JLo visited Ben while he was working at a Dunkin drive-thru. Calling on that memory, Ben replied: "Last year, she came to my work. Now, I got to show her what I can do.”
Despite the warnings, Ben heads to JLo's recording studio, invoking fear from his wife. Before anyone can prevent it, Ben burst through the door and introduced his co-band members, Matt and Tom. They all wore matching track suit as they branded themselves the DunKings.
Ben calls football idol Tom Brady "Touchdown Tommy," explaining that he'll be playing the keys for the trio. Matt is then introduced, but he's less excited about the ordeal, telling Ben: “It’s really hard to be your friend, man.”
Ben formed a boyband for the adThe group launches into a performance meant to 'woo' Jennifer. “Don’t dunk away at my heart. Why you Dunkin’ me, girl?” sings Ben in a solo. JLo hides the best she can, embarrassment taking her over.
“How do you like them…donuts,” Matt wraps up the song before apologizing to JLo for the ordeal. Unapologetically, Ben actually flips the script and says he now forgives his wife for her appearance in the Dunkin drive-thru from last year. However, JLo is clearly not having it as she boots them all out of the studio, except Tom.
“Remember when I told you I’d do anything for you?” Matt then asks Ben. “This is anything.”
Fans took to X, formerly known as Twitter, to share their thoughts about the advert. One social networker said: "The Ben Affleck commercial was the best one." While another continued: "Ben Affleck's Dunkin' commercial was the best."