19 September 2023 , 05:00
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If you were to look at the beauty advent calendar market in 2023, you’d never believe that it was such a niche idea just a few years ago. Over the past five years in particular, these festive hauls have skyrocketed in popularity, with brands competing to release the must-have yuletide offering each year.
This year, high-end department store Selfridges calendar is ‘bigger and better’ than ever, with 32 treats - four more than last year - tucked behind the doors of their premium Christmas countdown. It’s packed with even more make-up, skincare, haircare and fragrance, worth £1,094, including brands like REFY, Kylie Cosmetics, Charlotte Tilbury and Augustinus Bader.
Selfridges said: “Santa's workshop might be busy organising Christmas lists and building glossy toys, but our festive elves have been crafting something even more exciting: the Selfridges Beauty calendar. This year's advent ensures each morning leading up to the big day is filled with cheer in the form of cult-favourite formulas and skin-nourishing blends.
“Open the numbered drawers to reveal our hand-picked treats like the iconic Dr. Barbara Sturm Clarifying serum, the sweet Gisou Hair Fragrance, and the vibrant Pleasing nail polishes. .”
In this guide we’ll be sharing everything you need to know about the 2023 beauty advent calendar from Selfridges, including how much it costs and the full contents.
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Selfridges beauty advent calendar on sale date and price
The Selfridges beauty advent calendar has launched online and in store. This year, Selfridges beauty advent calendar here and has a total value of £1,094, saving shoppers more than £800 on some major luxury brands.
Full contents *spoilers ahead*
It’s safe to say, no one quite does 'luxury' like Selfridges , and as such, their premium Christmas countdown will not disappoint beauty fans, starring favourites like REFY and Charlotte Tilbury, alongside the likes of Lisa Eldridge’s eponymous makeup line and the newly launched Rabanne Beauty.
Of the 32 products inside, half are full-sized, while more than half are also Project Eath certified, meeting the retailer's sustainability criteria in at-least one area, making it perfect for those who are making an attempt to be more eco-conscious in their day to day lives.
Priced at £220, the Selfridges calendar is worth over £1,000 (Selfridges)Everything inside the advent calendar
REFY - Brow Sculpt 8.5ml
Dr. Barbara Sturm - Clarifying Serum 30ml
Natasha Denona - Mini Bronze Eye Palette 5x0.8g
Fable & Mane - SahaScalp Amla Soothing Serum 14.4ml
Charlotte Tilbury - Airbrush Flawless Setting Spray 34ml
Paula’s Choice - 10% Niacinamide Booster 20ml
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Lisa Eldridge - Luxuriously Lucent Lip Colour 3.5g
Hair by Sam McKnight - Rich Nourish Shampoo 100ml
Hair by Sam McKnight - Rich Nourish Conditioner 75ml
PHLUR - Missing Person EDP 9.5ml
MALIN+GOETZ - Dark Rum Candle 67g
Penhaligon’s - Halfeti EDP 10ml
111SKIN - Rose Quartz Exfoliating Mask 30ml
Davines - OI All in One Milk 50ml
JVN Hair - Complete Air Dry Creme 30ml
Color Wow - Raise the Root 50ml
Dries Van Noten - Soie Malaquais EDP 10ml
Costa Brazil - Sol Sunlight Body Oil 30ml
anatome - Relax + Sleep Bath Salts 168g
Vida Glow - Natural Marine Collagen Supplement 6x3g
Biossance - Squalane + Copper Peptide Rapid Plumping Serum 50ml
Augustinus Bader - The Rich Cream 15ml
Rabanne Beauty - Colorshot 10ml
Dermalogica - Daily Milkfoliant 13g
True Fiction - Pencil Liner Trio 24g
Gisou - Honey Infused Hair Perfume 100ml
Kylie Cosmetics - Plumping Gloss 7ml
BYOMA - De-Puff and Brighten Eye Gel 20ml
Oribe - Gold Lust Nourishing Hair Oil 50ml
Byredo - Lipstick 3g
Pleasing - Polish 13ml
Pleasing - Polish 13ml
Selfridges - Beauty Concierge Card
Is it worth it?
Inside the Selfridges beauty advent calendar for 2023We certainly think so. Beauty expert Bethan Shufflebotham has taken a peek inside the 2023 calendar and said: "If you’re big into your high end skincare, coveted cosmetics and luxury fragrance, Selfridges premium Christmas countdown will not disappoint beauty fans. Starring favourites like REFY and Charlotte Tilbury, alongside the likes of Lisa Eldridge’s makeup line and the newly launched Rabanne Beauty, it's a treasure trove of high end discoveries.
"Worth over £1,000 but it’s one of the more affordable high end calendars, cheaper than most premium options without compromising on indulgence, brand names or quality, making it a worthwhile investment for those looking to elevate their holiday beauty rituals.
"The variety is so great to see and there’s not a single product I won’t make use of, and the addition of the Beauty Concierge Card is a thoughtful touch, meaning customers can have something to look forward to beyond December, too."
You can find the Selfridges 2023 calendar here, and read Bethan's top picks out of the calendar here.
Top alternatives to Selfridges beauty advent calendar
We love a beauty advent calendar here at The Mirror, and our team have reviewed dozens over the years - but there are some that stick out as our favourites, offering the best value for money and most exciting contents.
Among the rivals for Selfridges this year are the likes of , and , all offering that often boast a value of more than £1,000.
Though if you’re keen to get your hands on a mid-range calendar, and are some great options for If you're looking for something even cheaper, has reduced their calendar to £40, with coming in at £48, with being popular choices as people look to maximise savings this winter.
But when it comes to savings, it's that has the largest price to product value ratio, - their calendar costs £80, but is worth a whopping £473.
Buy the Selfridges beauty advent calendar here, or find all of our